Rüsselsheim am Main, November 7th, 2023 – Mathias Kalkbrenner (37), assumed the role of Marketing Manager at PEUGEOT Germany on November 1, 2023. He reports directly to Christian Dietsch, the Managing Director of PEUGEOT Germany.
In his new capacity, Mathias Kalkbrenner’s responsibilities encompass a wide spectrum, including product management, pricing strategies, and the formulation of comprehensive sales and marketing campaigns.
Christian Dietsch, the Managing Director of PEUGEOT Germany, remarked, “Mathias Kalkbrenner brings a wealth of expertise in crafting effective marketing and sales strategies. His dedication and innovative thinking will help us breathe life into ‘Allure’ for our customers. Through bold and multi-channel campaigns, we aim to showcase PEUGEOT’s remarkable strengths. We extend a warm welcome to Mathias Kalkbrenner as our Marketing Manager.”
Mathias Kalkbrenner boasts over eight years of experience within the PEUGEOT Germany team and a remarkable 12-year track record in marketing, B2B, and sales management across diverse brands. Prior to this role, he held the position of Head of Product Management and Pricing at PEUGEOT in Germany. He also gained valuable experience in B2B sales and light commercial vehicles during his tenure with the Stellantis Group. Mathias Kalkbrenner succeeds Tobias Stöver, who has assumed global marketing responsibilities for PEUGEOT’s headquarters in Paris.